COOKIES AND SIMILAR TECHNOLOGIES

On our website, we use cookies and other similar technologies, thanks to which information about the use of the website is collected and processed. We want to introduce you to our rules for the use of cookies and similar technologies. Here you will find information to find out how these files and technologies work.

All information contained here focuses exclusively on cookies and similar technologies, i.e.:

• what cookies and similar technologies are used on the website,
• what information is collected,
• how and for what purposes this information is processed,
• who has access to this information and to whom it is sent,
• How you can change the rules of operation of cookies and similar technologies on your device.

Cookies and similar technologies are usually not used to collect information about a specific, identifiable person. In some cases, however, the information they collect may be personally identifiable. If you are interested in other information regarding the processing of your personal data, we invite you to our Privacy Policy.

 

WHAT ARE COOKIES AND SIMILAR TECHNOLOGIES?

Cookies are IT data, in particular small text files, which are placed and stored on the device from which the user uses our website. Thanks to them, the use of the site is easier and more accessible. In addition to cookies, we may also use other technologies on our website to obtain information contained on your device, such as scripts, tracking pixels and plug-ins.

Cookies and similar technologies do not adversely affect the operation of the device on which they are placed. Due to their use, there are no changes in the configuration of the device or in the software that is installed on the device.

WHAT INFORMATION IS PROCESSED BY COOKIES AND SIMILAR TECHNOLOGIES?

Cookies collect information about the device and browser through which you connect to our website. Each file contains its unique number, the name of the website (domain) from which it originated, as well as the time for which it is stored on the device by default.

The information that cookies and other technologies may collect and process also includes:

• device information: IP address, operating system, device model/type, unique device identifiers, MAC address, operating system version and device settings, language, screen resolution, browser version and type;
• information on how to use the website: time of use, last visit, length of visit, type of pages and subpages visited, address of the visited page (URL), completed forms, recently viewed subpages, activities on the website in which the user participated;
• location data: IP address, location data obtained using various positioning technologies – e.g. GPS, Wi-Fi access points (after consent to the location);
• other data: the source of entry to the site, the links the user clicked, the number of clicks that ads were presented to the user.

WHAT TYPES OF COOKIES DO WE USE?

We use session and permanent cookies. Session cookies are active, i.e. they collect and store information only for the period when you connect to our website. Fixed files, on the other hand, are active for the amount of time that is predetermined for the file.

The different cookies used on this website have different functions. In this respect, we divide them into:

1. Necessary (technical) – enable the operation of necessary functions such as logging in, setting privacy preferences or ensuring security (proper user authentication). Without them, our site cannot work properly.
2. Functional – they allow you to remember non-essential information, such as login details, language preferences or geographical region. Thanks to them, the use of our website is more convenient for the user. If you do not agree to the use of these cookies, some features of the website may not work properly.
3. Analytics – they allow you to collect information about how often the website is visited and how users use it. Thanks to them, we can improve the content and performance of the site. We use analytical solutions of external partners who, through cookies and similar analytical technologies, gain access to the above-mentioned information and can also use it for their own needs. All of this information is aggregated so that users remain anonymous.
4. Advertising/marketing – they allow you to display advertisements tailored to the user of our website and his preferences and interests and visited websites. These files can be used to create advertising profiles of users and avoid presenting random ads and deviating from the user's preferences, as well as presenting the same advertisement many times. They also allow you to measure the effectiveness of advertising campaigns. For the purposes of marketing activities, we use solutions of external partners who, through cookies and similar marketing technologies, gain access to the above-mentioned information and can also use it for their own needs.
5. Social media – allow you to share content from our site via external social media, as well as link accounts in such media with our website and its functionalities (e.g. comments); These files record the user's activities and the information obtained by them can be used for advertising activities in individual social media.

Individual cookies used on this website can be our own files (we place and use them as the owner of the website) or external files (they are placed and used through this website by our partners – these are so-called third-party cookies). Third-party files allow our site to run tools and functions provided to us by third parties. Through these cookies, third-party providers may obtain information about your use of our website, as well as from other websites with which these providers cooperate.

Information obtained through cookies and similar technologies may be disclosed depending on the specific file/technology: providers of services related to the administration of our website, providers of data analysis solutions, providers of marketing services on the Internet, social media platforms, providers of payment services.

Some subpages may contain so-called "web beacons" that allow us to evaluate the effectiveness of our advertising by collecting information such as the IP address of the device on which the page on which the "web beacon" was placed, the URL number of the page, the time of page loading, the type of browser, as well as information contained in cookies.

 

DETAILED INFORMATION ABOUT COOKIES USED ON THE WEBSITE

In the tables below you will find detailed information about which cookies are used on our website, whether they are our cookies or they come from external providers and if so – from which ones, as well as what is the period of activity of individual files.

 

NECESSARY

Cookie name		Own or external?	Who is the file provider?	Who can have access to the data?	File active period
__cf_bm		own	Vimeo	Forum Media Polska	1 day
G_ENABLED_IDPS		own	Forum Media Polska	Forum Media Polska	2913493 days
PHPSESSID		own	Forum Media Polska	Forum Media Polska	Session
SERVERID		external	SALESmanago	SALESmanago	Session
rc::a		external	Google	Forum Media Polska	Persistent
rc::c		external	Google	Forum Media Polska	Session
cartHash		external	SALESmanago	Forum Media Polska	2 months

 FUNCTIONAL

Cookie name	own or external?	Who is the file provider?	Who can have access to the data?	File active period
_smps	external	SALESmanago	SALESmanago	Persistent

 

ANALYTICAL / STATISTICAL

Cookie name	Own or external?	Who is the file provider?	Who can have access to the data?	File active period
_dc_gtm_UA-#	own	Forum Media Polska	Forum Media Polska, Google Analytics	1 day
_ga	own	Forum Media Polska	Forum Media Polska, Google Analytics	2 years
_ga	own	Forum Media Polska	Forum Media Polska, Google Analytics	2 years
_gid	own	Forum Media Polska	Forum Media Polska, Google Analytics	1 day
_gid	own	Forum Media Polska	Forum Media Polska, Google Analytics	1 day
_smvs	external	SALESmanago	SALESmanago	Persistent
_smvs	external	SALESmanago	SALESmanago	1 day
collect	external	Google	Forum Media Polska, Google Analytics	Session
smforms	external	SALESmanago	SALESmanago	Persistent

 

ADVERTISING / MARKETING

Cookie name	own or external?	Who is the file provider?		Who can have access to the data?	File active period
Smg	external	SALESmanago		SALESmanago	10 years
smuuid	external	SALESmanago		Forum Media Polska, SALESmanago	Persistent
smuuid	own	Forum Media Poland		Forum Media Polska, SALESmanago	10 years
smvr	external	SALESmanago		Forum Media Polska, SALESmanago	Persistent
smvr	own	Forum Media Poland		Forum Media Polska, SALESmanago	10 years
__storage_test__	external	SALESmanago		SALESmanago	Persistent

ON WHAT BASIS DO WE USE COOKIES? HOW CAN YOU MANAGE THE OPERATION OF COOKIES AND SIMILAR TECHNOLOGIES ON YOUR DEVICE?

The basis for the use of cookies and similar technologies is the legitimate interest of the website owner (in the case of necessary/technical cookies) or the user's consent (in the case of other cookies and similar technologies).

The User may independently and at any time withdraw his consent or express his objection to the use of cookies and similar technologies on his device. For this purpose, you can completely delete cookies that have been stored on your device via our website, and you can also change the settings for storing cookies using your web browser or service configuration (e.g. using the "opt-out" functions listed below at our partners).

Browser settings regarding the operation of cookies and other similar technologies can be changed, in particular in such a way as to completely block the operation of cookies or to inform about them each time cookies are placed on the user's device. You can also set your browser to accept only certain types of cookies or similar technologies. You can also set your browser to accept or block cookies from selected websites only.

However, some cookies are necessary for the proper functioning of the website or make it more convenient to use. Deleting or disabling certain cookies may therefore prevent the use of certain functions on the website or significantly reduce the quality of its use.

Instructions on how to change the settings of popular browsers can be found at:

1. Internet Explorer: https://support.microsoft.com/en-gb/windows/delete-and-manage-cookies-168dab11-0753-043d-7c16-ede5947fc64d
2. Mozilla Firefox: https://support.mozilla.org/en-US/kb/cookies-information-websites-store-on-your-computer
3. Google Chrome: https://support.google.com/chrome/answer/95647?hl=en-GB
4. Opera: http://www.opera.com/browser/tutorials/security/privacy/
5. Safari: https://support.apple.com/en-gb/HT201265
6. Adobe (Flash cookies): http://www.adobe.com/privacy/policies/flash-player.html

COOKIES, TOOLS AND TECHNOLOGIES OF THIRD-PARTY PARTNERS

On our website, we use the services and tools of external providers, which include, m.in. tools for analytics and advertising activities (interest-based advertising, remarketing, measurement of the results of advertising activities), including in social media.

Google Analytics

We use Google Analytics, which collects anonymous information about visits to our website, e.g. subpages that users viewed, time spent on the site, transitions between subpages. Thanks to this information, anonymous statistics are created on the functioning of our website and it is possible to analyze user activity on our website in order to best adapt our offer and website to the needs of users and recipients.

Google AdSense, Google AdWords, Google reCAPTCHA

We use Google AdSense, Google AdWords and Google reCAPTCHA, which are tools used for advertising purposes. Thanks to these tools consisting in installing the appropriate code or pixel on our website, external providers can collect information about users' activity on our website and then on this basis present them with our advertising on the Google search engine and on other websites that belong to the Google advertising network (so-called remarketing). Google tools also allow you to collect information about the results of advertising activities.

Details about Google's services and privacy can be found at https://policies.google.com/technologies/cookies?gl=PL&hl=pl.

Users can opt out of personalized Google ads in Ads Settings. Users can also opt out of the use of third-party cookies to display personalized ads. Just go to the www.aboutads.info website.

Users can also opt out of the use of the Google tool on their device using Opt-out https://support.google.com/analytics/answer/181881?hl=en

Hotjar

We use the Hotjar tool, thanks to which we are able to better understand how users use our website and how they perceive it (e.g. check how long they stay on specific subpages; how they move between content on the site, etc.). Neither Hotjar nor we identify individual users using this information or assign it to any user. Details about Hotjar's services and Hotjar's privacy protection can be found at https://www.hotjar.com/legal/policies/privacy.

You can block the operation of Hotjar tools by going to the Hotjar Opt out https://www.hotjar.com/policies/do-not-track/.

Facebook

We use Facebook tools (e.g. Facebook pixel) to carry out marketing activities on Facebook and measure their effectiveness. The information collected through the pixel is used, for example, to publish advertisements among the relevant audience, to create groups of recipients of our ads, including look-alikes, as well as to study the effects of our advertising activities both on our website and on Facebook. Details about Facebook's services and Facebook's privacy can be found at:

• https://www.facebook.com/privacy/policy/;
• https://www.facebook.com/legal/terms/customaudience.

You can block the operation of Facebook tools by accessing the Facebook Opt-out https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen.

SALESmanago

We use SALESmanago tools to be able to monitor relationships with our clients in terms of planning and implementing future marketing activities, e.g. e-mail marketing. Details about SALESmanago services can be found at: https://support.salesmanago.com/adding-the-opt-out-option.

ADDITIONAL INFORMATION

Data processing outside the EEA

Due to the use of cookies and other technologies of third-party providers on our website, some of the information obtained by these cookies may be transferred outside the European Economic Area. If information could be transferred outside the European Economic Area, this will only be done within the framework of the procedures required by the rules on the protection of personal data.